Angela Scott
November 11, 2018

MEDIAGIRLS @ Excel: Thinking Critically about Ad Messaging

Ads are around us practically 24/7 these days, and influence the way we think about ourselves and behave. In this lesson, we educate girls on how to understand the way that ads are put together to manipulate girls and women into buying products to “be happy.” Participants explore how celebrities or “influencers” on Instagram make it harder identify an ad from editorial content, and showcase empowering ads as well. See how the girls of X school felt about various ads.